Brand Building Culture Shifting Impactful Leadership
Betty Cohen is a seasoned media brand builder and C-suite executive, a “hit picker” and a sought-after advisor and expert in pop culture phenomenon creation.
Ranked as one of Fortune’s Most Powerful Women, Cohen was the founding President of Cartoon Network/Adult Swim/Boomerang, and later served as President, CEO of Lifetime Entertainment Networks when it was the top-rated women’s network in the country.
Betty is currently building a new media company, Hearts & Minds, tapping into her passions, talent and visionary insight to fill a void in culture-shifting media for tween girls.
A game-changing career in media
From Cartoon Network to Lifetime Television, Betty Cohen has green-lit, launched, and nurtured diverse creative talent for some of the most iconic pop culture hits of the past 20 years.
Not only one of Fortune’s "The 50 Most Powerful Women in Business”, Betty has received numerous industry awards and honors.
Let’s work together.
Betty is currently raising capital for her new media venture, Hearts & Minds. She loves collaborating with business and creative visionaries building brands and experiences at the intersection of entertainment, learning, and technology. It’s time for great leaders, talent, and experts to unlock multimedia’s power of positive influence in our rapidly changing world.